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搭建业务+数据一体化的指标体系

Duration:35 分钟Date:2020-5-13

Overview

如何搭建一套符合业务和数据需求的指标体系?GrowingIO 商务分析经理史晓璐和您分享,基于OSM 模型+UJM 模型+场景化的搭建思路,以及一套完整的指标体系搭建最佳实践流程。


通过史晓璐的分享,您将了解:

  1. 搭建数据指标体系的必要性和重要性;
  2. 基于OSM 模型+UJM 模型+场景化的搭建思路;
  3. 1个场景指标体系实操;
  4. 指标体系搭建流程最佳实践。

About the speakers

史晓璐
史晓璐
GrowingIO 商务分析经理

曾为汉光百货、飞鹤、喜茶等多家公司搭建指标体系,侧重为零售电商行业提供数据指标体系搭建、精细化运营方案落地和专项咨询服务。

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